Acting may be the ultimate job that inspires spectators to condescendingly think, “I could do that!” Being famous, earning big money, having your lines written for you and getting to spend your work days waiting in a cushy trailer until your next scene all sound like a cinch, but for nearly all actors, it’s a ... Read more Here’s What Famous TV Commercial Actors Reportedly Get Paid
Big stars are willing to do more, as production is changing.
A celebrity endorsement is when a famous person is used to help a brand increase its notoriety. What are the targets of companies that utilize this strategy?
In the 1960s, Tom Burrell helped changed advertising by convincing agencies to tailor their pitches to black consumers, but he also saw his marketing work as part of a larger social project.
Stars are self-shooting professional campaigns at home amid the COVID-19 pandemic, including magazine covers, TV commercials and more — check them out!
Do celebrity endorsement really influence people's decisions? What can brands do to meet the expectations of customers who are now more aware than ever?
Over the years, several companies have raised celebrities from the dead in order to hawk their products—with varying levels of success.
P&G-owned Secret has placed a diverse lineup of women celebrities at the heart of its campaign for Secret Deodorant - 'All Strength, No Sweat' - all handpicked for their achievements in entertainment, sports, business and fitness.
How many of your favorite celebs have flirted with cheeseburgers?