Real talk? While I’m a longtime lover of Olay, it’s not a brand I automatically associate with the younger set. My Gen-X self inherited a love for the brand (then more commonly known as Oil of Olay) from my mother, who was taught by her mother and...well, you get it. But while it’s an enduring and much-beloved legacy brand, Olay obviously wants us to know they’ve got the millennial demographic in mind, too, casting Keke Palmer, one of the realest twentysomethings in the game (with her own GIF to prove it), as the flawless new face of Olay Body.